Tiffany…Generic?

Tiffany Ring, a photo by \\\M/// on Flickr, used under a Creative Commons Attribution-NoDerivs license: http://creativecommons.org/licenses/by-nd/2.0/legalcode

Recently Tiffany filed a complaint against Costco in the United States District Court for the Southern District of New York for trademark infringement and related claims. According to the complaint, for many years Costco has sold diamond rings, describing them as “Tiffany” rings. However, Tiffany never authorized Costco to sell its goods and Costco never actually sold Tiffany products. This, Tiffany argues, has resulted in “hundreds if not thousands of people who mistakenly believe they purchased and own a Tiffany engagement ring from Costco.” Rather than throwing in the towel, Costco has counterclaimed, arguing that “Tiffany” is generic for a style or type of ring setting.

This could get interesting.

Tiffany & Company and Tiffany (NJ) LLC v. Costco WholesaleCorp, U.S. District Court, Southern District of New York, 13-1041

Epstein Drangel LLP
One Grand Central Place

60 East 42nd Street, Suite 2410
New York, NY 10165

Tel: 212-292-5390 / 1-800-343-IDEA
Fax: 212-292-5391

mail@ipcounselors.com
www.ipcounselors.com